I recently watched the Netflix documentary Buy Now, and it got me thinking about how connected our spending habits are to our mental health. While I’ve come across similar ideas before, the film offered a fresh perspective, particularly on how shopping can sometimes become a way of managing emotions or even seeking approval. It made me wonder—do we sometimes shop to distract ourselves or to feel a sense of connection or validation? It’s an interesting question, and one I think many of us can relate to on some level. Personally, I’ve reflected on how I value relationships where material things don’t define worth. For me, having friends who truly see me for who I am—not for what I wear or own—is what matters most. If I were in circles where possessions dictated my value, I’d feel disconnected from my authentic self. That’s why finding "your people"—those who accept and value you for who you are—feels so important.
The documentary also explores how corporations influence our buying habits, often feeding into patterns of overconsumption. It’s staggering to think about the environmental consequences of this behavior, too—endless waste and clutter that echo the themes of Wall-E. But here, I want to focus more on the emotional and behavioral aspects of why we shop. In today’s fast-paced world, shopping can often feel like a quick fix—a momentary spark of joy when we’re stressed, lonely, or just seeking a pick-me-up. Yet, it’s worth considering whether this momentary happiness masks deeper needs or feelings.
Shopping, for some, might even resemble a kind of addiction—offering instant gratification but often leaving us feeling empty, stressed, or overwhelmed afterward. The dopamine hit we get from a new purchase can be fleeting, and if we’re not careful, the financial strain or emotional clutter it creates might outweigh the initial excitement. What’s fascinating is how closely mental and physical health are tied to these patterns. Stress from overspending or from trying to live up to material expectations can impact sleep, increase anxiety, or even lead to chronic health conditions. It’s worth asking ourselves: is shopping truly meeting our needs, or is it distracting us from them?
This isn’t about saying shopping is bad or that wanting nice things is wrong (not at all!!)—it’s about curiosity. What’s driving the desire to buy? Is it about comfort, a sense of accomplishment, or something deeper? One strategy I loved from the documentary was putting an item in your cart and waiting a few weeks before deciding to buy. If it’s still something you truly need, it will be clear after some time has passed.
Shopping for experiences rather than things can be a powerful way to shift our perspective. Memories of a beautiful hike, a heartfelt conversation over coffee, or a family outing have a lasting impact that material goods simply can’t replicate. Decluttering our homes and focusing on what truly adds value to our lives can also create mental clarity and peace, freeing us from the weight of excess. The process of letting go can be transformative, offering space for new opportunities and deeper self-reflection.
Positive Action Steps for Empowered Living
1. The next time you feel the urge to shop, pause and ask, Listen! What is my heart truly seeking right now? Journaling or meditating on this question can help uncover deeper emotions.
2. Invest in activities that bring joy and connection—a class you’ve always wanted to take, a trip to explore nature, or simply quality time with loved ones.
3. This is my favorite, declutter your life!!! I did this a year ago and donated over half of our home!! Simplify your environment by donating or selling items you no longer use. Notice how creating physical space can lead to mental and emotional clarity.
4. This one is about being intentional and conscientious or creating a pause: create a budget that aligns with your values. Consider allocating money toward self-care, education, or meaningful experiences rather than impulsive buys.
5. Reflect daily on what you already have and appreciate. Gratitude can shift the focus from “what’s missing” to “what’s abundant.”
6. Notice patterns in your shopping habits. Are there certain emotions, times of day, or situations that spark the urge to spend? Awareness is the first step to change.
Surround yourself with those who value you for who you are, not what you own. This can be a game-changer in breaking free from the pressure to keep up with superficial standards.
Please note its NOT about deprivation or shame—it’s about creating a life that truly aligns with who we are and what we value. Let’s look deeper, live lighter, and embrace a more conscious path to happiness
Though a Truth to ponder!
One of the unfortunate realities of our modern economy is that it revolves around continuous growth and corporate profits, often at the expense of sustainability and well-being. Publicly traded companies are incentivized to prioritize profit above all else, as their stock prices are tied to shareholder expectations of constant growth. When profits dip, stocks fall, impacting not only the company but also the larger economy, including retirement funds, pensions, and overall economic stability. This creates a cycle where businesses must continually push for more consumption, even if it harms individuals and the planet. So, what can we do? Systemic change is daunting but necessary—shifting toward a model that values well-being, sustainability, and ethical practices alongside profits.
Ideas include encouraging policies that reward sustainable business practices, adopting circular economies, supporting local businesses, and advocating for conscious capitalism. While change won't happen overnight, each conscious choice we make as consumers helps nudge the system toward a healthier balance. Things have to change at the corporate and manufacturing levels because the current system prioritizes profit over sustainability, well-being, and ethical responsibility.
Companies need to be held accountable (and encouraged in a positive way) for creating products designed to last, reducing waste, and adopting practices that support both the environment and consumers’ mental health. Without systemic change, individuals are left to carry the weight of navigating a marketplace designed to exploit their vulnerabilities and perpetuate overconsumption.